I like this couch style but how does one customize the fabric?

We have samples in our showroom in Redwood City or you can view the different fabric options on the factory website. https://www.englandfurniture.com/ Look at the menu bar and make a selection under fabrics. Many of our customers choose the performance fabrics such as LiveSmart or Revolution. They hold up to use and are easy to clean. Revolution can even be cleaned with bleach.